KORI began as a groundbreaking innovation for motorcyclists, a vision of perfect freedom and uncompromised safety.
Today, we are growing into a brand with genuinely developed products with high Swedish made quality and we have
taken our vision of freedom and safety to meet sports enthusiasts with different specializations that and likeminded needs.

For us it is the feeling and experience of the sport or activity that sets focus on which needs to be solved and how
the products should be designed.

Our first product, KORI-D3O which is a new concept of back protectors that can be transformed into a back pack.
In this blog you will follow our journey and our inspirations.

KORI Encouraging Freedom. Encouraging Safety.

Tuesday, March 5, 2013

A transition in adventures

Here in Sweden, March is a transition between the calm winter white snow and spring feelings. Many have done their ski holiday, but at least as many still have their skiing ahead. While we get to enjoy white frost mornings and clear winter air the sun starts indicating that spring is on the way.

This transition that lies before us is absolutely fantastic. The dark period of the year is going away, the days get longer and the Swedes are ”brought our from their caves”. For some, it means that the first motorcycle ride soon is here - for others it's about enjoying the last days of the white mountains - for some these feelings are side by side - and for some, who takes advantages of the whole year, this is the transition where asphalt and snow meets and get the chance to show their best sides.

Mars – an exciting transition for skiiers, motorcyclists, cyclists, hikers and all other adventurers.